To meet climate goals, utilities are modernizing the grid with technology investments and automation. However, it should not be overlooked that customer behavior has a big impact on the success of these efforts.
Sense surveyed 1,600 residential energy consumers to understand:
● What their baseline is (how do they think about energy) ● How they are taking action today ● What the potential is for future action.
Overwhelmingly, we found consumers want energy efficient solutions but lack tools to manage home energy use.
Our connected and always-on lifestyle has made real-time information essential to consumers, who often feel stymied by outdated, opaque information about their energy use. Only 34% of survey respondents believe that utilities are working to help customers use less electricity.
Utilities must ensure the technology investments they are making, including next generation smart meters, deliver real-time experiences that empower customers to understand their home energy use, reduce their costs and carbon impact.